For brands
Maze is a record of what people actually own.
Maze builds a personal catalog out of a shopper’s own order emails. Brands are in it because somebody bought them and kept them, not because anybody paid for the position.
What Maze offers a brand
Earned presence
Your products are in a collection because a customer bought them and kept them there, with the item, the size and the retailer attached. Nothing on Maze can be sponsored, boosted or bought, so a brand sits next to what its customers genuinely buy alongside it, at the level of the individual order rather than a survey panel.
Traffic to your own store
Buy on an item opens the retailer's own product page through a redirect on trymaze.app. Maze records that the tap happened and which retailer it went to. It does not sit between the customer and the checkout, and it holds no basket of its own.
Product data you can correct
If Maze holds the wrong image, name, size or category for one of your products, email it and the correction lands across every collection holding that item. Accurate product data is the one thing a brand can give Maze that Maze cannot get on its own, and it is the fastest way to start a conversation.
Affiliate and partnership
Maze intends to earn commission on the outbound links it already serves, and has no approved affiliate program today, so no link on Maze is commissionable and that traffic is unpaid. Retailers and networks who want to open a commercial relationship are the reason this page exists. Everyone else: Maze is not selling space, so bring the question you would ask a customer research team, not a media plan.
Maze sells no advertising, no sponsored slot, no promoted item and no better position. That is a choice, not a gap. A collection is only worth reading because everything in it was bought by the person whose name is on it, and the first item somebody paid to put there is the moment that stops being true.
Questions
- We have not signed anything. Are we already on Maze?
- Probably, and you can check by writing to us. Every brand somebody has bought from is already sitting in somebody's collection. Nothing was signed to put it there, and nothing can be signed to take it out, short of the customer deleting the item themselves.
- Can we pay to appear, or to rank higher?
- No, at any price. What people see is decided by what they and the people they follow bought and kept. If you want to move that, the lever is the product and the customer, not a budget line. It is the same lever that has always worked, and Maze is one of the few places you can watch it move.
- Where does the data come from, and is it consented?
- From the shopper. They connect their own inbox under read only access they grant explicitly and can revoke at any time, or they add and save items by hand. Maze cannot send, delete or draft mail. Everything Maze holds is set out in the Privacy Policy, which is the document to send your legal team.